Knowledge and understanding – a key driver of competitiveness
Novozymes is a world leader in bioinnovation. The company manufactures enzymes, microorganisms and biopharmaceutical ingredients for industrial production of such biofuel, detergents, food and agricultural crops.
Access to relevant partners and a finger on the pulse when it comes to innovation in white biotechnology in China is an important competitive factor for Novozymes, which constantly need to be at the forefront of research and development within their core areas.
The Chinese research system can be characterized as very complex and opaque. In spite of this Innovation Centre, Shanghai could, based on their network in the Chinese research community, provide valuable assistance to Novozymes in their particular field of interest. Innovation Centre Denmark, Shanghai, identified more than 2000 relevant research projects in white biotechnology and by using the centre’s specially developed method, tested and acclaimed by a panel of Chinese experts in the field, the innovation centre was able to classify and prioritise the projects so that the large amount of information was made usable for Novozymes.
According to Henrik Bisgaard-Frantzen, senior director at Novozymes, the result is of high value for Novozymes.